The exclusive launch of a brand-new Axminster collection was just one highlight at the Ulster Carpets stand.
In addition to the exclusive launch of Twill, the leading manufacturer also showcased a first look at its stylish new POS; launched a new underlay, Wool Felt Underlay; and highlighted new retailer opportunities using the new Roomvo visualiser technology.
Making its debut at the show, Twill is a contemporary interpretation of four timeless patterns, reimagined for today’s interiors. The Axminster carpet collection features modern takes on Tartan, Gingham, Herringbone and Houndstooth across a palette of four sophisticated earth tones, creating a total of 16 distinctive design options.
Twill was featured on Ulster’s new-look POS, which made a strong impression on retailers and is set to be rolled out in the coming months. Retailers were also impressed by the opportunities offered by the new Roomvo technology that can be incorporated onto their own website or a kiosk in-store.
Visitors also got a first look at Ulster’s new Wool Felt Underlay. Developed to complement the popular Axfelt Triple Layer Underlay, Wool Felt is a premium-quality felt underlay designed for heavy-wear applications and manufactured using recycled wool-rich yarn and carpet waste.
These latest innovations reinforce Ulster Carpets’ reputation for combining design excellence, sustainability and technological advancement.
www.ulstercarpets.com
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