Uncompromising underlay

With the quality and value of floorwise underlays there’s no need to compromise on proven performance and risk your reputation down the line.

When the pressure to deliver value is on, there is always a temptation to seek out products to satisfy the customer’s desire for the lowest possible installation costs. But floorwise warns this isn’t always the best strategy, particularly when those ‘affordable’ underlays compromise quality and longevity. Often untested in line with British Standards, these products may drive down cost in the short term but at what price to your reputation in the long term?

Recommending a good quality underlay that’s passed British Standards and which is guaranteed to perform will ensure your reputation will never be compromised. floorwise is committed to making sure all underlays – even its most affordable – are tested against relevant British and European Standards to ensure that they deliver superb quality and the best comfort and resilience in every roll. 

There are four British Standards that are particularly
relevant to carpet underlay. If you don’t want to risk the
future of your installation and keep your hard earned reputation intact, make sure the underlay you choose has been tested
and proven to meet all of these.

Making sure your underlays meet British Standards is a good way to ensure that the underlay you are recommending to your customer meets their basic needs, but it’s also important to recognise that these are the minimum requirements for any UK carpet installation. Just because an underlay meets British Standards doesn’t mean that it’s up to the task of delivering comfort and durability over the life of the carpet. That comes down to the manufacturing quality, density and thickness of the product.

That’s why floorwise makes sure that right across its underlay range it provides accurate performance data so that they deliver on their comfort and performance promises, so you can meet the expectations of customers and minimise reputational risk.



T 01509 673974 • www.floorwise.co.uk