Rustic Charm trades up, naturally

December 5, 2024

Abingdon Flooring has launched Stainfree Rustique Ultra, a carpet with an enduring rustic charm.


With a flecked yarn the Stainfree Rustique range from Abingdon Flooring has become a popular option for homeowners wanting a natural looking style at a competitive price. Now, with the launch of Stainfree Rustique Ultra, the British carpet manufacturer has a style for homeowners needing a more durable family carpet.  


Stainfree Rustique Ultra uses a tri-colour Stainfree yarn for its signature look and by using a dense 1/10th twist pile it’s resistant to wear over its lifetime. With the famous lifetime stain guarantee and easy cleaning of its 100% Stainfree yarn, Rustique Ultra brings a traditional look with the best in modern liveability. The carpet also features Abingdon Flooring’s fleece backing to improve underfoot feel and make fitting easier. 


For Stainfree Rustique Ultra, Abingdon Flooring has developed a palette of 16 heartening and welcoming shades. A wide choice of grey ensures a rustic twist on a modern look, while neutral colours such as Sedge, Hopsack and Thatched Roof give a decidedly classic ambience. 

Charlotte Coop, head of marketing, Abingdon Flooring, says:
“With a unique tri-colour yarn that’s impressively natural looking, Rustique has become a popular choice for homeowners wanting a traditional style carpet that’s easy to live with and affordable.
We’ve introduced Rustique Ultra to make sure that retailers also
have an option for customers that love the look but are happy to
spend a little more for added durability.”


Not only is Rustique Ultra’s tri-colour yarn ideal for giving it a natural look, but it also helps to hide dirt and spills between cleans for a more practical choice too. Made in the UK, Stainfree Rustique Ultra is available in 2.5, 4 and 5m widths and has a 10-year wear warranty. 


T 01274 655 694 • www.abingdonflooring.co.uk


SEARCH OUR NEWS SERVICE
FEATURED ARTICLES

Retail inspiration at INDX

March 31, 2025
Following its 2024 launch, the INDX National Flooring Show returns to Cranmore Park on 13-14 May 2025, with a commercially crafted showcase designed to fuel visitors’ business growth.

How digitisation is helping the flooring supplies industry cut costs, boost profits and enhance their customer service

March 31, 2025
In the constantly changing world of wholesale and retail flooring, staying ahead requires embracing digital tools that streamline operations, reduce costs and improve customer service. By developing industry-specific software that address the unique challenges faced by flooring businesses, klipboard is enabling the flooring supplies industry to improve their operations through technology.

Making an Entrance

March 28, 2025
First impressions count, so in addition to choosing a durable and practical floor for halls and stairs, this connective space needs to be welcoming and ideally have a wow factor.

Introducing Inspiration by Tarkett

March 4, 2025
The LVT market continues to grow, and product offers become hard to differentiate between, that’s why Inspiration by Tarkett is fast becoming a popular option for retailers and consumers alike.

Take a fresh look at Cavalier POS...

March 4, 2025
The Cavalier in-store sales kit is well-known throughout the trade for its striking appearance, clean, crisp lines in a stunning white powder coat finish, which as well as making samples stand out against it, disguises its robust steel construction. Designed by Cavalier, the products are all custom-built within walking distance from its Blackburn premises.

Furlong Flooring’s innovative point of sale solutions

March 3, 2025
When it comes to supporting retailers in showcasing high-quality flooring products, Furlong Flooring leads the way with innovative and eye-catching Point of Sale (POS) materials. With decades of experience in the flooring industry, Furlong understands that first impressions count. That’s why its POS solutions are designed to make their extensive range of products not only easy to navigate but also impossible to ignore.

Out of this world Tredaire-naut POS

March 3, 2025
Tredaire’s latest in-store experience has touched down at Toons Furnishers, Derbyshire. Featuring striking sample displays, eye-catching banners, floor mats, window stickers, and more! The Tredaire-naut POS is transforming retail spaces and enhancing the customer experience.

A fantastic display for the start of fantastic floors

March 3, 2025
Floorwise’s fantastic countertop display for its Max Reflections and Zenith profiles and floorwise underlays giving retailers the chance to maximise profitable up-sells.
Show More
BUSINESS NEWS

Industry body unveils “Plan for Growth” to Government

April 1, 2025
The British Furniture Confederation (BFC), the public affairs umbrella body of furniture and beds, furnishings and flooring sector trade associations, has unveiled its new Plan for Growth. The document is said to support BFC’s advocacy across four key pillars: skills and education; trade and exports; standards and regulations; and the environment and circular economy. It has been developed over the past few months, the organisation says, evolving from a combination of position papers written by the associations’ executives and a comprehensive survey of their collective members.

Furniture spend up 2.4% with Barclaycard

April 1, 2025
Consumer card spending grew 1.0% year-on-year in February – lower than January’s 1.9% increase and less than the latest CPIH inflation rate of 3.9%, according to recent figures reported by Barclays. In anticipation of higher bills, consumers are said to be cutting back on essential outgoings, but still prioritising discretionary purchases, contributing to an uptick in optimism in the health of personal and household finances.

Another year of “substantial growth” for Kellars in 2024

March 30, 2025
Kellars, which describes itself as the largest independent flooring wholesaler in the UK, saw another year of “substantial growth” to July 2024, according to its strategic report for the period. With six depots across the UK and a team of more than 100, the company has reportedly grown at a “rapid rate,” with the year leading up to July 2024 seeing a dramatic rise.

Victoria appoints new CFO

March 28, 2025
Victoria PLC, an international designer, manufacturer and distributor of flooring, today announces the planned appointment of Alec Pratt to the Group board as Chief Financial Officer Designate, who will replace Brian Morgan after three years’ service as Victoria’s Chief Financial Officer in June.

Floorcoverings up 0.6% in January

March 26, 2025
Based on data from the Office of National Statistics (ONS), carpets and other floorcoverings saw inflation of 0.6% in January, though this is set against a 2.5% fall last month. In January of last year the same category saw a 0.5% decline.

Consumer confidence rallied in February

March 24, 2025
GfK’s long-running Consumer Confidence Index increased by two points to -20 in February. All measures were up in comparison to last month’s announcement.

Mohawk “exceeded” expectations in 2024

March 19, 2025
Mohawk Industries has announced fourth quarter 2024 net earnings of $93m (£71.8m), with adjusted net earnings at $123m (£95m). Net sales for the fourth quarter of 2024 were $2.6bn (£2bn), an increase of 1.0% as reported and a decrease of 1.0% on an adjusted basis versus the prior year.

Likewise completes “comprehensive geographical coverage” in UK

March 3, 2025
Likewise Group, a UK flooring distributor, has announced the completion of its purchase of a freehold Logistics Centre in Ivybridge near Plymouth.

Record number of flooring retailers break £1m turnover threshold

March 3, 2025
VAT and PAYE records from HM Revenue and Customs, compiled by The Furnishing Report, have revealed the number of flooring retailers with sales over £1m reached a record high in 2024.

UK consumer confidence declines in early 2025

February 26, 2025
GfK’s long-running Consumer Confidence Index decreased by five points to -22 in January. According to the organisation, all measures were down in comparison to last month’s announcement.
Show More
READ IT ALL ONLINE

Lifestyle Floors unveils major refresh

April 1, 2025
Lifestyle Floors, a leading brand of carpet, laminate, vinyl and LVT flooring, announces its relaunch to independent retailers, that will be rolled out across the UK from April 2025.

Kerridge Commercial Systems rebrands as Klipboard

April 1, 2025
Kerridge Commercial Systems (KCS), a leading global provider of business software solutions, has announced its strategic rebrand to Klipboard.

Get the Perfect Fix with floorwise

March 31, 2025
Now available at floorwise distributors across the UK, Ireland and Europe, floorwise F586 – The Perfect Fix - is a new cartridge adhesive that’s a versatile solution for a wide range of applications.

A Floor with Feelings

March 31, 2025
With 57 designs to choose from and wonderful comfort with every footstep, customers will be feeling delight with the latest cushion vinyl collection from Beauflor. Ideal for homes and private areas within social housing, Feelings brings an affordable and stylish floor that has all the benefits of warmth, comfort and practicality.

Get Serious About Contemporary Style

March 30, 2025
Studio Casa is a cushion vinyl floor for homes serious about unique contemporary style.

A decade of rewriting the flooring industry

March 29, 2025
Coretec celebrates its 10th anniversary in Europe this year. To celebrate this Coretec have launched a new premium look and designed a completely new display and presentation concept.
Show More