Cheer up! "True joy" is forecast for 2025...

October 24, 2024

We've seen the future and it's yellow! Dulux has announced its trend-setting colour for 2025 which will influence interior designers across the furnishing sector.


The Dulux Colour of the Year is chosen through extensive trend research by the brand's colour experts and international design professionals. The 2025 selection, ‘True Joy,’ is a bright and positive yellow.


According to Dulux, "this year, there’s a growing sense across the world that life must be better elsewhere. In times like these, there’s a desire to break free, press reset and welcome in the new. This positive and uplifting yellow has been created to fill spaces with creative energy, optimism, pride and imagination."


Marianne Shillingford, Creative Director and Colour Expert at Dulux, said: “It may be difficult to immediately picture where yellow paint could seamlessly slot into the home, but it’s actually much more versatile than you may first think. The decision to choose the most uplifting hue in the spectrum is to spark inspiration and instil confidence to leap into the unknown and endless possibilities of what could be.

“Whilst yellow is one of the bolder colours on the spectrum, True Joy™ is complementary to a vast range of palettes, it brings out the positivity in even the most neutral of shades and is the figurative glue that binds more daring colour stories together,” she said.


The True Joy yellow teams up with curated sets of associated colours in three Dulux palettes.

The "Bold" palette places True Joy yellow alongside bright blues and oranges.

The "Human" palette reflects more natural, warm tones of wood and clay.

The "Proud" palette includes deep, rich and earthy browns and greens.


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